The song goes through feelings that are common in a lot of relationships, and I think that’s why people are connecting to it.” “People experience something like this every single day. “He told me, ‘If she gave me another chance, I’d be the man she needed me to be,’” Derulo says. But the singer’s brother, who called Derulo right after his girlfriend left him, inspired the song’s heartbroken lyrics. The use of the “Hide and Seek” sample for the chorus of “Whatcha Say” may have been a collective decision between Derulo and Rotem. Records and also signed on to produce the artist’s debut album. Rotem signed Derulo to his Beluga Heights imprint through Warner Bros. Rotem, the multiplatinum producer responsible for hits like Sean Kingston’s “Beautiful Girls” and Rihanna’s “S.O.S.,” realized Derulo’s potential after the two recorded six songs together on the night of their first meeting. Rotem and “American Idol” judge/Warner Bros.
Being in music, I was just hoping something would happen, that somebody would notice me.”Īmong those who noticed the would-be artist were producer/label executive J.R.
“I had a huge attachment to the songs I was writing, but I had to give them up to make a quick buck. After attending performing arts schools and honing his talents as a singer and dancer, Derulo won the grand prize on the 2006 season finale of the TV show “Showtime at the Apollo.”ĭespite the opportunity to write tracks for artists like Lil Wayne, Pitbull and Cassie, Derulo was intent on becoming a solo performer. He wrote his first song when he was 8 years old. Before Derulo established himself as a solo artist, the Miami native spent his youth studying opera, theater and ballet, as well as different musical genres.
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